One of the most important elements of starting and growing a business is making sure people know about it! We’ve seen increasing numbers of enquiries from start up’s and SME’s in Dubai, and wanted to offer a helping hand to our community. We will therefore be running a special workshop on PR for Entrepreneurs and Small Business Owners in Dubai on Tuesday 25th June (with a Summer special price too!)
We’re well aware of the tight budgets that starting a business requires, and unfortunately PR and marketing often suffers from a lack of investment as a result. Don’t make that mistake! This is the time when your marketing should have the most focus. Your product or service may be amazing, but if no one hears about it, you’re on a highway to nothing. The old adage rings true: – You have to speculate to accumulate…
Now of course, if you’re starting out, we would naturally recommend hiring professionals (we’re here if you need us!) but we recognise that sometimes this is not possible, and in these situations, business owners and entrepreneurs need to know enough about PR and marketing to enable them to initiate the strategy or work with freelance support effectively.
Our three hour workshop will take place on Tuesday 25th June from 9am – 12pm at The Lab, Al Quoz.
- Explore what makes an effective PR & marketing strategy
- Brainstorm PR strategies and campaigns that support your business objectives and ethics.
- Share the essential toolkit and techniques for traditional media relations and PR
- Review top tips and best practice for social media, online monitoring and measurement
- Discuss the evaluation, briefing and management of freelancers and agencies.
If you, or anyone you know, is responsible for a business (or is planning to be!) and could benefit from this bespoke PR/marketing session, we would love for you to join us!
Aimed at those without prior marketing experience, we’re offering a special price of AED 249 for the workshop, including light breakfast refreshments. If you’d like to register or receive more information, please email Sam Dancy on firstname.lastname@example.org