Social Media 101: Morning workshop
My social media workshops will be held in Bournemouth and Poole every month, sharing the top tips and tricks to help business owners and leaders manage their social media efficiently and effectively. We’ll look at strategy, content and management of social media, exploring the basics of what, when and how to post on channels including […]
How long does it take to build a relationship?
My in-person time is precious. Not that it isn’t for everyone, time is after all the most precious commodity we have. However, now that I am truly understanding the challenges of juggling care of a toddler and work, and with only two mornings at nursery truly ‘free’, having in-person meetings could be seen as a […]
A cautionary tale of website creation
Why is it that technology always crashes when you need it most? And why is that getting a decent, dependable web developer is so hard?? I was delighted when my website was created, it was everything I had requested. It was clear and crisp, easy to navigate and update, and reflected who I am, what […]
Virtual networking: 4 tips to take online
Last week I attended a fantastic online networking event hosted by NetworkMyClub. On registering, I was more than a little dubious about how effective the event would be. Ribbons Network members (which now include me) were invited to join the already successful NetworkMyClub members, resulting in a large group of people, all wanting to get […]
Top tips for using images
We’ve been focusing on images this week, and the importance of using strong imagery to communicate and connect with your audience. The right pictures can help convey your message, are retained longer and more easily recalled, they allow the audience to connect with you and build trust and understanding, BUT, it can’t just be […]
Efficient comms: How to reduce work stress
It’s hard running a business, particularly when you’re doing it alone. Trying to juggle the day-to-day management, the marketing, new business lead generation and follow up, networking and accounts, that’s without the actual work itself! And all this on top of our busy home lives, hobbies, family, life admin… The juggle is real! World Mental […]
Communicating with a multi lingual audience
It’s International Day of Translation today, so I thought it would be good to talk about a multi-lingual audience and share some top tips for communicating in a different language. Firstly though, you need to establish if you are really ready to start communicating in another language – have you got an effective communications plan […]
What you need to know about saying Thank You
So according to my planner, I was due to be writing about gratitude this week, partly because I saw that it was World Gratitude Day on Wednesday, and partly because despite all the upheaval and change I mentioned last week, I really feel I have a lot to be grateful for. It would be easy […]
We’re back!
We’re back – and after nearly 18 months it’s so hard to get started – it must have taken me an hour to get started with this post alone! It’s the reason so many of us put off our marketing and communications efforts, and I must admit I had forgotten how tough it can be! […]
Making it personal: How well do you know your audience?
You may think you’ve got a pretty good handle on who you want to talk to, but how well do you really know your audience? Do you know what makes them tick, and equally, what winds them up? It’s not enough anymore to rely on traditional sales and marketing demographics to try and sell your […]